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The following list of data tools and resources may be helpful as States develop and update the Vulnerable Road User Safety Assessment required under the HSIP (23 U.S.C. 148(l)).
For a complete list of campaign materials, please see the matrix on page 100.
These PSAs can be found on both the beta tape and Data CD2 in the Pedestrian Safety Campaign Planner materials.
This campaign includes 2 driver-targeted TV PSAs:
The Federal Highway Administration would like to thank the following persons and organizations for their support of the Pedestrian Safety Campaign:
When initiating efforts to conduct a Pedestrian Safety Campaign, maximize resources and reach by securing a well-rounded group of subject matter experts, businesspeople, civic leaders and dedicated community volunteers. Enlisting the support of these allies could make the difference between a successful program and a mediocre one.
To keep the campaign focused, it is important to develop your own goals and strategies. This Step-by- Step Guide contains recommendations. You can find a list of concepts for conducting your campaign on page 17. However, you may want to develop goals and strategies specific to your community's needs and local media opportunities. It is hoped that you will consider using these materials in your community through all media available to you - television, cinema, radio, electronic and print.
As drivers, we aren't always aware of pedestrians, because our vision is blocked, we are distracted, or we just didn't anticipate or look for pedestrians in our path.
As pedestrians, sometimes we forget to look both ways when crossing the street, we ignore traffic signals at intersections, and sometimes our lives are so hectic that we do not pay attention to the traffic moving around us.
As you know, pedestrian safety is an issue that affects all of us. Whether it's a stroll around the corner, to a friend's house or work, or simply as exercise to clear the mind after a long day indoors - Americans love to walk. Walking is not just an exercise, it affects our health, it's good for the environment, it improves our quality of life. We are all pedestrians at some time of day. Yet, this simplest of life's pleasures sometimes comes with a terrible cost. Each year thousands of pedestrians are killed or injured.
Federal Highway Administration
Pedestrian Safety Countermeasures Education
LISBOA, Inc. collected 108 pedestrian...
The...
Federal Highway Administration
National Pedestrian Safety Engineering Outreach Campaign
LISBOA, Inc. Final Report on Focus Group II Findings
Submitted 3/28/02